The Ultimate running machine

After a brutal mugging left him with traumatic brain injury, John Pierre decided to ‘suit up’ in a neon cape and lightning bolt socks, emerging as the New York running community’s very own superhero.

Special thanks to Achilles International (

Director Charles Frank
Client Poland Spring
Agency Vox Creative
Production Company Voyager Creative
Executive Producer Andrew Hutcheson
Head of Production David Brickel
Producer Alex Liebman
Cinematographer Taylor Mcintosh
Editors Nico Bovat & Charles Frank